Becoming a Graphic and Digital Designer: A Guide to Careers in Design
Original price was: $5.00.$2.50Current price is: $2.50.
Product Specs:
- File Type: PDF
- File Size: 20.4 MB
- Book Language: English
- Total Page Count: 338
- Instant Download
Becoming a Graphic and Digital Designer: A Guide to Careers in Design
Becoming a Graphic and Digital Designer is a career guide for designers, students, and creative professionals. This PDF edition provides instant digital access, and you can download the book immediately after purchase.
Written by Steven Heller and Véronique Vienne, the fifth edition presents more than 80 interviews and essays with international designers, educators, and entrepreneurs. It explores print, digital, and transitional design, and prepares readers for a multiplatform design career.
Book Overview
This guide is organized around the realities of contemporary design practice. It begins with inspirations and motivations, moves through studio work and partnerships, and then examines design genres such as typography, logos, book jackets, editorial design, branding, and illustration.
The final sections cover digital design, including mobile apps, user experience, e-commerce, interactive media, and the role of developers. A dedicated design education section helps readers make choices about school and career direction.
What You’ll Discover Inside
- Advice on starting a studio, working for someone else, and forming partnerships.
- Interviews with designers working in typography, logos, book design, editorial, branding, illustration, and social innovation.
- Coverage of digital design areas such as interaction, mobile apps, e-commerce, and user experience.
- Perspectives on design education, including returning to school and new pedagogical approaches.
- Practical appendices with a college directory and additional reading.
- A companion website offering exclusive video interviews.
Why This Book Matters
Graphic design has become a multiplatform activity that combines aesthetic, creative, and technical expertise. This book addresses the demands of starting a design career in the early twenty-first century, when traditional print and new digital platforms are merging.
With an international range of voices and a forward-looking approach, it helps readers understand that design is now open to thinkers, managers, and makers across media.
Book Details
| Author | Steven Heller & Véronique Vienne |
|---|---|
| Edition | Fifth Edition |
| Publisher | John Wiley & Sons, Inc. |
| Place of Publication | Hoboken, New Jersey |
| Copyright Year | 2015 |
| Pages | 338 |
| Format | |
| File Size | 20.4 MB |
| Language | English |
| ISBN-13 (pbk) | 978-1-118-77198-3 |
| ISBN-13 (eBook) | 978-1-119-04470-3 |
| ISBN-13 (eBook) | 978-1-119-04496-3 |
| Cover Design | Rick Landers |
| Cover Image | Rick Landers |
| Companion Website | www.wiley.com/go/heller5e |
Device Compatibility
This is a digital download, so no physical item will be shipped. Once your purchase is complete, you can access the PDF immediately.
The file is compatible with popular reading apps, Kindle apps, tablets, desktop computers, and mobile devices.
FAQ
How do I receive the book? After purchase, you can download the PDF directly from the site. Access is available immediately.
Is a physical copy included? No. This listing is for a digital PDF download only.
What devices can I use? The PDF works with most e-reader apps, tablets, phones, and computers.
Explore the many paths into design with this practical career guide. Download Becoming a Graphic and Digital Designer today.
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