—Jeffrey Hayzlett, primetime TV and podcast host, chairman of C-Suite Network
“Indeed, the right words spoken the right way, while perhaps not actually magic, can sure have the results of such.”
—Bob Burg, co-author of The Go-Giver
“I think Phil says it best himself at the end of this fabulous read: “Everything you have learned in this book is simple, easy to do and works.” It’s tried and tested, proven and guaranteed to help you get your own way more often.”
—Philip Hesketh, professional speaker and author on the psychology of persuasion and influence
Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count.
Learn practical and instantly applicable skills in this book by Phil M. Jones, who’s trained more than two million people across five continents and over fifty countries in the lost art of spoken communication.
Why This Book Will Help Me
Let’s face it, the success or failure of almost every human interaction is effected by the ability to choose the exact right words at the exact right time. Hard work, talent and perfect timing can all have great impact on your success, yet without the ability to steer a conversation and create an agreeable outcome so much effort is wasted. If you have ever found yourself lost for words, or have come away from a conversation without the result you are looking for, then the wisdom in this book delivers you both principles and exact examples to allow you to grow your confidence in conversation.
When It Really Counts
Written with business situations in mind, it’s applicable to many of life’s big moments. Whether looking to secure a job, close the sale, or help a friend, or loved one see things from another point of view – the ability to influence others is a universal skill.
On the ABC hit tv-series “Shark Tank” , entrepreneurs are presenting their business ideas to potential millionaire investors. When these entrepreneurs have the camera rolling, and the lights are on, they know that every single word matters.
In your important moments, do you feel that you exactly what to say?
What You Will Learn
In Exactly What to Say, Phil delivers what he calls his “Magic Words” and precise examples of how you can use them. Expect to read the book quickly and feel instantly motivated to create your own examples to help you win more business, have more influence in your workplace and grow your persuasiveness in social circumstances.
Author
Best-selling author and multiple award-winner Phil M. Jones is highly regarded as one of the world’s leading sales trainers. He has trained more than two million people across five continents and over fifty countries. Global brands, business leaders and celebrities have all consulted Phil’s expertise.
In 2013 he became the youngest winner of the British Excellence in Sales and Marketing Award, has written multiple best selling books and continues to speak to audiences globally to demystify the art of selling and help empower people to ask for the things they want in life.
Praise for Exactly What to Say
“If you want to get prospects, clients, colleagues, bosses or anybody to say “yes” to what you want, I have three magic words of advice for you: “Get this book!”
—Sylvie di Giusto, keynote speaker and corporate image consultant
“This book is packed with ideas and easy-to-implement suggestions that will assist any individual in obtaining the outcomes they require from the conversations they have.”
—Grant Leboff, CEO, StickyMarketing.com
“If you want to sell more and influence better, then this book is as close as you’ll get…”
—Rob Brown, founder Networking Coaching Academy
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Billy Joel –
Beautiful
Laura Caves –
Great book. Actionable. To the point. Wish I had had this book decades earlier in my sales career.
JorgeBarbatH –
Very catchy understanding of the small changes in language carry very different message, sometimes with dreadful consequences, for the untrained eye is a book with lots of insights. Unfortunately most subtleties are linked with English. I hope sometime someone will give us a present like this book for the Spanish language.
Client Amazon –
Lot’s of good ideas that you can implement easily in your life at Work or with friends. I highly recommend this book
Dennis LaRue –
Simple words performed with clarity and action results in growth in business and in personal development. Excellent book for both the beginner and season sales professional.
Andres gamas –
No me cabe duda que este libro es uno de los primeros que debí haber leído al comenzar a interesarme en las ventas y atención a clientes, incluso pudo servir para negociar con mi madre para que me comprara ese juguete extra.
Phil M Jones comparte un juego de 23 palabras clave que uno tiene que guardar en su repertorio para esas conversaciones de negocios. Te recomiendo que lo leas es un libro corto pero eficaz.
Dana Reading –
This book is amazing, I just couldn’t put it down. I read it all in one sitting..Very simple, to the point and informative. It’s. must have if you get tongue tied or go blank,this will save you. Thank you Phil M Jones for an awesome book.
Amazon Customer –
It’s like a toolkit of tools you can use for exactly what to say in different situations. I really liked that it was short and to the point. I didn’t have to read someone’s life story of how they used every tool. It’s just great information in usable form. I’ll use this as a reference guide
Nic R –
Been in sales 20+ years.
Landed at a job selling precious metals where I’m doing better at. Wanted additional objection handling tools to improve my numbers because I was tired of feeling like my successes were just, “luck” as well as feeling very limited in my ability to handle objections. So really, I’m an experience cat who was just looking for more objection handling tools and closing tools.
Typically when I buy sales books, I feel like there’s 3 layers of bs to cover before getting into the only thing that really matters: what to do when the prospect says, ,”NO”. The book gives you plenty of meat on the bone from very early on. The chapters are almost childishly short. But he gives you the concept, gives you the context and then gives you “exactly what to say”. I love reading books – but if you hate reading books and need solid tips to improve your sales chops without having to wade through a mile of bs, you’ll get a lot of value for $ here.
I’ve definitely seen an improvement in my confidence since I started applying these tips, if nothing else because it gives me alternatives and ways to steer the call that I didn’t have before. That alone is money. The longer you can keep them on the phone, the better your odds of closing the deal.
I also appreciate that these approaches don’t feel contrived or awkward. Just ideas you can drop into a call that subtly move it in a better direction. There’s a tip on closing with options that’s really made a difference. So instead of saying, “You can pick this amazing coin up today for just $1995.00”, now I can say, “So John, I’ve got a couple of options here for you today. I can give you a $150 discount to bring your total down to just $1845.00, or if you pay the $1995.00 we advertised I will also include a 2024 Privy Silver Eagle, a $300.00 value. What’s going to be the easiest option for you?”
Then you shut up.
It’ s a great close that both takes the sting off of the closing moment where you face the client with a decision like slamming them in the face with a brick wall, or you can dilute that impact by offering alternatives. Very clever. That alone is worth the price of the book.
If you’re serious about expanding your closing chops, this is a good one. I’ve got lots of books on the shelf, but I keep this one on the nightstand because it’s so easy to read. Then I can give myself ONE THING I will try to implement the next day and see what happens. If you apply any of the stuff in this book, your closing ratio will go up. No question. I recommend. And I hate sales books..
Overcomer –
Really like this book. My mentor introduced me to it, I am a big fan of Phil M Jones. It is practical information and it works. It is an easy read, uses psychology, thought provoking and it works. I have both the physical and audio book.
Amazon Customer –
One of the most incredible books. Words are so important and learning how to use your words is powerful
Deon C. Freeman –
Finished Exactly What to Say by Phil M. Jones on Saturday, May 24th at 7:12 AM. This book is sharp, smooth, and real. It’s a fast read packed with truth, wisdom, and practical phrases that I’ll be using in everyday conversations and client meetings. This isn’t a one-time read—it’s a tool I’ll keep coming back to. Salute to Phil for delivering something so useful and honest. A must-read for anyone in business or sales.
uniquelyme4u –
Good book easy, quick read. Basic but effective.